Keywords: Video Clip, Music Video, Semiotics, Representation, Toxic Relationship The conclusion of this study is the proof based on Semiotic Analysis that Toxic Relationship truly occurred in the video clip of Kard - You In Me. The theory used is the theory of Roland Gerard Barthes and uses the semiotic analysis method with qualitative descriptive research method with secondary data, which is a method carried out in a study and refers to books and other references. The aim of this study is to find out the Toxic Relationship Representation contained in the music video clip. This study was conducted based on the Semiotic Analysis of Toxic Relationship Representation in the video clip of Kard - You In Me, in which the video clip contains the meaning of a romance of two couples who are in love but have a possessive behavior.
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